Founding principles
Proposition 1:
When barren land gets a purpose it becomes a site. If a site is being developed a construction appears. If the construction gets a function we call it a building. And when the building gets broader importance it becomes a landmark.
Proposition 2:
If something is noticed, it will be described. If something is valued, it will be characterized by a name.
Proposition 3:
A well developed website and all its expressions become a virtual reality.
Therefore:
A finished website shall be called a VIRREAL and its ambition should be to become a WEBMARK.
By Almar van der Krogt on April 8th 2005
February 03, 2010The Culmination of What I Believe In
As you know, I have the urge to combine function with beauty online. And then it hit me: what we are missing is the online equivalent of a stamp; a way to convey an (additional) message in a artistic package. I put my line of reasoning in a presentation for Reboot11 in Copenhagen.
Back home, the prospect of personal virtual decoration kept lingering in the back of my head. So I started up a service called PeRSoN.NeL, which will provide just this. To find out what it is exactly, you'll have to be a little bit more patient. But I promise to beautify your virtual life soon!

Posted by Almar at 04:21 PM | Comments (0)